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Jessie Janssen - Digital Products Coach

31 Best Digital Products To Sell In 2024

The Best Digital Products To Sell In 2023
Looking for digital product ideas? Find the best digital products to sell online in 2023 for passive income this year and beyond!

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2024 is already looking like an incredible year to be selling digital products! Whether you’re selling digital downloads on Etsy or your own site, people are making more money than ever selling online! But with the current state of the economy, we need to be smart about our plans for digital products to sell in 2024!

It’s easy to see that people everywhere are focusing more than ever on saving money, making money, and taking care of themselves.

So three of the top niches that will definitely be selling well in 2024 will be business, finances, and health and wellness.

If you’re in one of these niches, you may just have your best year yet!

And if not? Don’t worry, this list has digital product ideas for 2024 in a variety of niches, so you’re sure to find at least a few ideas that you can capitalize on in 2024!

Here are my predictions for which digital products ideas are going to sell like hot cakes this year!

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    And now, let’s get to our 2024 bestselling digital product predictions!

    1. Business Planners

    business planners - digital product ideas for 2023

    More people than ever are starting side hustles or small businesses these days, and the demand for business related products has skyrocketed! Business planners and other digital products in the business niche will be some of the best digital products to sell in 2024!

    2. Budget Spreadsheets

    With the cost of living rising fast, many people are looking for way to budget more carefully.

    3. Yoga Cards

    With the rising popularity of self care and practices such as yoga, the beginning of 2024 has already seen a massive spike in searches for products like yoga cards.

    4. Media Kit Templates

    Social media influencers and businesses alike often need helping when it comes to creating a professional looking media kit.

    5. ADHD Planners

    There’s been a huge rise in awareness around conditions like ADHD lately, and that’s increased the demand for products like planners that are made for ADHD brains.

    6. Crochet Patterns

    crochet patterns to sell on etsy

    This can be a competitive niche, so it’s best to find sub-niches that work for you! Some low competition examples could be boho crochet patterns, baby blanket crochet patterns, plus size crochet patterns, etc.

    7. Busy Books

    Always a popular choice, this can be a fun and profitable niche for teachers or parents who already use Canva to create activities for their little ones!

    8. Flyer Templates

    Businesses often use flyers to promote sales, grand openings, new products, and more.

    9. Savings Trackers

    With the increased focus on budgeting and finance lately, people are being more intentional with how they save and spend their money.

    10. Website Templates

    Although a bit more work to make than many types of templates, if you’re familiar with or willing to learn website design, the income potential here is huge!

    11. Wedding Planners

    With lockdown over, many people are eager to get back to having events and celebrations such as weddings. And with all the many details of planning a wedding, a planner specifically created for that task is sure to sell well!

    12. Social Media Templates

    social media templates - digital products to sell in 2023

    Instagram templates are especially popular, but sellers have seen success with Pinterest, YouTube, and Facebook templates as well.

    With a cultural shift towards better health and wellness, yoga supplies such as yoga pose cards are more popular than ever!

    13. Lightroom Presets

    With so many of posting to social media regularly, for both personal and business use, presets to make editing photos easier are always in high demand!

    14. SVGs

    This is another niche that has massively gown in popularity thanks to a higher number of businesses looking for supplies to create with (or customers looking to save money by DIYing gifts or clothing). The niche can be competitive, so the key is to focus on sub-niches that are still popular, but with less competition.

    15. Online Courses

    Online courses are a great way to teach on a subject that you’re experienced in. Including things like video content and workbooks can greatly increase the value.

    16. Mini Courses

    Mini courses generally come with a much lower price tag than a traditional online course, and require less content. They can be a great place to start if you’re new to creating courses!

    17. Pregnancy Journals

    One of the self care activities that has become especially popular lately is journaling! Journals in many different niches, including pregnancy journals, are selling extremely well right now.

    18. Party Games

    Party Games Niche On Etsy

    Printable party games are a great niche! You can theme them to events like weddings and birthday parties, or even holidays!

    19. eBooks

    eBooks have regained popularity recently and are one of the easiest ways to quickly start making money with digital products! Look at your life/work experience, expertise, and passions when deciding what to write about.

    20. Masterclasses

    Masterclasses are easy to create, and usually only involve one video that solves a particular challenge your customer is facing.

    21. Stock Photos

    If you know your way around a camera, then selling stock photos could be a great digital product idea for you!

    22. Memberships

    With people looking to save money in 2024, many will be more likely to pay a small monthly fee, rather than make a large one time purchase.

    23. Fonts

    Fonts are a great niche to be in, especially if you take advantage of upcoming holidays and trends to start making sales quickly!

    24. Product Mockups

    product mockups digital products to sell in 2023

    Businesses buy product mockups for all sorts of products, from physical products like t-shirts and coffee mugs, to digital products like online courses and eBooks.

    25. Stickers

    Both printable and digital stickers are doing extremely well right now! There are multiple sub-niches within both those categories as well, including planner stickers, or thank you stickers for businesses.

    26. Business Logos

    When they’re just starting out many businesses can’t afford to pay a graphics designer to create a custom logo, so consider selling some premade templates that businesses can DIY.

    27. Junk Journal Kits

    People are embracing their hobbies like never before, the more creative the better! Junk journaling is one that has had a resurgence in popularity recently!

    28. Invitation Templates

    Invitation are one niche that tends to stay consistent throughout the year, just make sure you’re including a variety of holidays/themes in your designs!

    29. Procreate Brushes

    Many graphic designers look to make their work easier with a variety of Procreate brushes!

    30. Affirmation Cards

    affirmation cards - selling digital downloads on Etsy

    Daily affirmations are another mental health and wellness tool that has gained a lot of popularity lately (hello lucky girl syndrome!)

    31. Digital Paper

    Digital paper can be used from everything from mixed media art to phone wallpapers and so much more! This is another niche than stays consistent all year round, especially if you release products that relate to upcoming holidays and seasons.

    I hope these digital product ideas have helped inspire you to take action and create profitable digital products that you can sell in 2024! Get started today so you can create passive income in 2024 and years to come!

    And if you haven’t already, be sure to grab the free eBook on how to get started selling digital products on Etsy!

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      And if you’re looking for more help with growing your Etsy shop or digital product ideas, be sure to check out these other popular posts:

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      I'm Jessie, and I'm all about teaching women how to create passive income by selling digital downloads on Etsy.

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